June 16, 2009
ReStockIt.com Reports Record Revenue Month, Expands Marketing Team
The online retailer’s May revenue is up 48% YOY due to strong electronics discounts, party supplies sales and outdoor storage sales, including Arrow, Duramax and Rubbermaid sheds
Hollywood, FL (PRWEB) June 16, 2009 - ReStockIt.com, one of the leading online retailers of wholesale and name brand name electronics, discount party supplies and surplus janitorial and restaurant supplies serving the small business and consumer markets, today announced that May 2009 was its best-ever revenue month and that it has added key new hires to its marketing department.
May 2009 revenue outperformed the company’s May 2008 revenue by 48%, while order counts in May saw an increase of 27% YOY. The company reported strong results in disposable dinnerware (plastic plates, plastic forks, etc.), paper towels and other discount party supplies. Technology was also a strong contributor to the revenue record due to electronics discounts and surplus sales. Sales from gardening tools and storage such as Arrow, Duramax and Rubbermaid sheds also contributed to the record numbers.
In addition to the record revenue month, ReStockIt.com announced new additions to its marketing team.
Jennifer DiMotta has joined the company as Vice President of Marketing. Ms. DiMotta has more than 10 years Internet marketing experience in the retail sector. She is responsible for managing all marketing channels, pricing and shipping strategies, product selection and merchandising and web design and usability at ReStockIt.com. Before joining ReStockIt.com, Ms. DiMotta served as Director of Internet Marketing at PHE, Inc., and has held similar positions at Netshops, Inc., and Giftcertificates.com. Ms. DiMotta has a proven marketing success track record and has lead teams to 100% year over year growth in revenue and profits.
Along with Ms. DiMotta, new additions to the marketing department include Andrew Krier, merchandising manger, and Kesha Roberts, marketing coordinator. Previously with Office Depot, Mr. Krier manages the company’s merchandising, pricing, shipping and product content strategies. Ms. Roberts, who has several years of direct and Internet marketing experience, manages the company’s affiliate programs.
“The new hires were brought in to help accelerate and manage the continued growth of the company as consumers look for the best electronics discounts on surplus products during this harsh economic climate,” said David Redlich, co-founder of ReStockIt.com.
The company has made a strong investment in marketing through its website and consumer experience by adding Endeca merchandising and guided navigation. This has shown a significant increase in conversions, specifically for discount party supplies, discount electronics and Arrow, Duramax and Rubbermaid sheds, allowing the company to modify its pricing algorithm to be more competitive and offer its customers the best discounts online for all electronics and surplus products.
Since adding these new employees, the company has seen a 42% increase in revenue and 50% increase in gross profits through its affiliate program; a 100% -150% increases in email revenues, a 10% increase in overall customer satisfaction and 20% increases in gross profits even with 100% increase in advertising spend.
ReStockIt.com (www.ReStockIt.com), founded in 2004 by entrepreneurs David Redlich and Matt Kuttler, has fast become one of the leading online retailers of discount party supplies, Arrow, Duramax and Rubbermaid sheds, and discount electronics surplus products for the small business and consumer markets. Through its website, ReStockIt.com offers discounts on more than 200,000 products and surplus items, from over 1,500 leading manufacturers such as Energizer, Hewlett Packard, and Purell/Gojo. ReStockIt.com has been honored with many prestigious awards including South Florida Business Journal Business of the Year, Finalists for Ernst & Young Entrepreneur of the Year, and one of the 500 fastest growing companies by industry leading Internet Retailer Magazine.
Visit us online at www.ReStockIt.com, on Facebook or follow us on Twitter for deals on discount party supplies, Rubbermaid sheds and electronics discounts on surplus products.